IMARC Group has recently released a new research study titled “South Korea Hair Care Market Report by Product Type (Shampoo, Conditioner, Hair Gel, Hair Colorant, and Others), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialty Retail Stores, Online Retail Channels, and Others), and Region 2026-2034” This report offers a detailed analysis of the market drivers, segmentation, growth opportunities, trends, and competitive landscape to understand the current and future market scenarios.

South Korea Hair Care Market Overview

The South Korea Hair Care Market size was USD 1.7 Billion in 2024 and is expected to reach USD 2.3 Billion by 2033. The market is forecasted to grow at a CAGR of 3.40% during the period from 2025 to 2033. Key growth drivers include increasing consumer consciousness about hair health, availability of organic products, and advancements like nanotechnology and advanced delivery systems.

Study Assumption Years

  • Base Year: 2024
  • Historical Year/Period: 2019-2024
  • Forecast Year/Period: 2025-2033

South Korea Hair Care Market Key Takeaways

  • The South Korea hair care market size reached USD 1.7 Billion in 2024.
  • The market is expected to grow at a CAGR of 3.40% during 2025-2033.
  • Forecast market size is projected to be USD 2.3 Billion by 2033.
  • Growing consumer awareness regarding hair health and wellbeing is a primary market driver.
  • Wide availability of organically formulated hair care products is contributing to market growth.
  • Continuous research and development leading to innovations such as nanotechnology enhances product effectiveness.
  • Increasing use of digital marketing and collaboration with celebrities and influencers drive market expansion.
  • Rising disposable incomes, industrialization, and popularity of South Korean entertainment also positively impact the market.

Sample Request Link: https://www.imarcgroup.com/south-korea-hair-care-market/requestsample

Market Growth Factors

The South Korea hair care market is primarily propelled by consumers' increasing consciousness regarding hair health and wellbeing. Consumers are becoming more aware and proactive in maintaining their hair, driving demand for quality hair care products. The availability of organically formulated hair care products emphasizing gentle and nourishing ingredients further supports market expansion as buyers prefer products that promote hair health without harmful chemicals.

Innovation is another significant growth factor. Leading companies invest aggressively in R&D, resulting in advanced technologies such as nanotechnology and improved delivery systems. These innovations make hair care products more efficient and attractive, fostering positive market sentiment. The introduction of new products tailored to varying hair needs helps to meet diverse consumer preferences, enhancing market penetration.

Digital marketing and social media strategies adopted by manufacturers enable broad outreach, facilitating easy access and purchase of products. Collaborations with celebrities and influencers build brand trust and excitement, stimulating sales and loyalty. Additionally, factors like rapid industrialization, increasing disposable incomes, rising interest of men in hair care, and the global popularity of South Korean entertainment such as K-pop and K-dramas bolster market growth.

Market Segmentation

Product Type Insights:

  • Shampoo: A primary hair cleansing product segment with widespread usage for maintaining hair hygiene.
  • Conditioner: Used to nourish and soften hair post-washing to improve texture and manageability.
  • Hair Gel: Styling products designed to shape and hold hair in desired styles.
  • Hair Colorant: Products for changing or enhancing hair color with various formulations.
  • Others: Includes products like hair masks, serums, and oils catering to specialized hair care needs.

Distribution Channel Insights:

  • Supermarkets/Hypermarkets: Large retail outlets providing a wide range of hair care products.
  • Convenience Stores: Smaller retail locations offering easy and quick product access.
  • Specialty Retail Stores: Dedicated beauty and personal care stores focusing on hair care products.
  • Online Retail Channels: E-commerce platforms facilitating convenient and broad product accessibility.
  • Others: Includes other distribution platforms not categorized above.

Ask For an Analyst- https://www.imarcgroup.com/request?type=report&id=17608&flag=C

Regional Insights:

  • Seoul Capital Area
  • Yeongnam (Southeastern Region)
  • Honam (Southwestern Region)
  • Hoseo (Central Region)
  • Others

Regional Insights

The report highlights multiple regional markets within South Korea, including the Seoul Capital Area, Yeongnam, Honam, Hoseo, and others. However, specific market share statistics or CAGR by region are not provided in the source. Therefore, the dominant region and related detailed regional data are not explicitly stated.

Key Players

  • Aekyung Industrial Co. Ltd
  • Amorepacific Corporation
  • Henkel AG & Co. KGaA
  • LG H&H Co. Ltd
  • Mandam Korea Corp (Mandom Corporation)

If you require any specific information that is not covered currently within the scope of the report, we will provide the same as a part of the customization.

About Us

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

Contact Us

IMARC Group,

134 N 4th St. Brooklyn, NY 11249, USA,

Email: sales@imarcgroup.com,

Tel No: (D) +91 120 433 0800,

United States: +1-201971-6302