Online Gambling Market Forecast 2025–2033

According to Redub Research Global Online Gambling Market was valued at US$ 95.3 billion in 2024 and is projected to reach US$ 185.17 billion by 2033, registering a CAGR of 7.66% during 2025–2033. This growth is primarily supported by rising smartphone adoption, rapid internet penetration, expanding legalization of betting platforms across regions, and significant improvements in digital user experience. As governments formalize online betting regulations, industry revenues are accelerating, and participation levels continue to rise among global users.

The market forecast includes segmentation by type, device, country, and company analysis, offering a comprehensive view of the evolving online gambling landscape through 2033.

Online Gambling Market Outlook

Online gambling refers to wagering on casino-style games, sports betting, lotteries, bingo, poker, and virtual slot machines through internet-connected devices. Users participate through desktops, tablets, or mobile phones, with deposits and payouts handled electronically.

The global popularity of online gambling has increased due to its accessibility, convenience, and immersive gameplay environments. Technological innovations such as live dealer casino games, mobile-first betting apps, real-time odds, and advanced payment systems have transformed user engagement. Features like round-the-clock availability, welcome bonuses, loyalty programs, and diverse gaming catalogs attract players across age groups.

Legalization across developed and emerging markets, particularly in Europe, North America, and parts of Asia, has accelerated market maturity. Younger audiences, driven by digital entertainment and quick monetary gains, contribute strongly to revenue growth. While the rise in online gambling raises concerns around addiction and responsible wagering, governments and platforms are implementing stricter controls and awareness initiatives.

Despite regulatory challenges, industry expansion continues at a significant pace due to technology, consumer demand, and evolving regulatory acceptance.

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Growth Drivers in the Online Gambling Market

Growth in Smartphone Penetration and Mobile Connectivity

The global shift toward mobile-first digital behavior has transformed online gambling participation. Smartphones provide instant access to casino games, sports betting markets, and live dealer platforms, enabling users to gamble anytime and anywhere.

Mobile gambling apps now deliver highly optimized interfaces, push notifications, real-time betting updates, and fast digital payments. Younger consumers particularly prefer mobile-based wagering due to ease of use and accessibility.

According to the GSMA 2023 State of Mobile Internet Connectivity Report, 54% of the world's population (4.3 billion people) owned smartphones in 2023, and 5G networks reached 2.6 billion people by 2022. Mobile download speeds have almost tripled—from 12.0 Mbps in 2017 to 33.9 Mbps in 2022. Affordable data and faster connectivity support high-quality streaming, interactive gaming, and seamless user experiences, making mobile technology a core driver of online gambling growth.

Legalization and Regulation Across Regions

Many countries are recognizing the economic benefits of regulated online gambling, including tax revenue and increased consumer protection. As a result, governments are introducing structured legal frameworks to manage and monitor online betting activities.

Legalization leads to:

• Enhanced safety and fairness for players
• Market entry of reputed global operators
• Increased marketing, partnerships, and innovation
• Higher industry transparency

In the United States, legality varies by state, and experts advise checking local regulations before participating. Consultant Ciaran McEneaney notes that many states fall into regulatory grey zones, allowing access to overseas licensed casinos. Additionally, players seeking broader game options often explore non-GamStop casinos, especially in the UK market.

As more nations formalize iGaming laws, regulated markets will continue to expand, generating significant opportunities for operators and governments.

Technological Innovations and Improvements in User Experience

Technology is reshaping the online gambling experience, making it more interactive, secure, and personalized. Some of the most influential advancements include:

Live Dealer Gaming

Real-time streaming allows users to experience casino-like environments with real dealers, increasing trust and authenticity.

Artificial Intelligence (AI)

AI enhances gameplay recommendations, detects fraudulent behavior, and supports predictive analytics for personalized wagering.

Virtual Reality (VR)

VR casinos offer immersive 3D environments where players can walk through digital casino floors, creating a futuristic betting experience.

Blockchain and Cryptocurrency

Blockchain ensures transparency, secure transactions, and anonymity. Crypto casinos are increasingly popular for faster withdrawals and lower fees.

A notable milestone occurred in July 2024, when Golden Matrix Group announced an AI-based casino recommender tool via its subsidiary Meridianbet, designed to increase engagement and improve user experience. As technologies evolve, online gambling platforms are becoming more interactive, secure, and aligned with digital consumer behavior.

Challenges in the Online Gambling Market

Regulatory and Legal Uncertainty

Online gambling remains one of the most heavily regulated industries worldwide. Differences in national laws, frequent policy changes, and strict compliance requirements create challenges for operators.

Key issues include:

• Unclear legal frameworks
• High licensing and taxation costs
• Restrictions on advertising and promotions
• Sudden regulatory shifts affecting operations

Ambiguous or restrictive regulations can hinder market entry, reduce consumer participation, and delay investment in new markets.

Addiction and Responsible Gambling Concerns

Online gambling’s instant accessibility poses significant risks for addiction, especially due to anonymity and continuous availability. Excessive gambling can lead to emotional distress, financial issues, and mental health challenges.

Governments and operators are increasingly implementing responsible gaming tools such as:

• Self-exclusion programs
• Time and spending limits
• Mandatory awareness campaigns
• AI-driven monitoring of risky behavior

Failure to address these concerns may lead to stricter regulations, reputational damage, and reduced consumer trust.

Online Sports Betting Market

Sports betting is one of the most dynamic segments of the online gambling market. Users place wagers on sports such as football, basketball, cricket, tennis, and horse racing. Growth is driven by:

• Real-time in-play betting
• Live streaming of events
• Advanced analytics for odds calculation
• Global sports consumption trends

Legalization across countries, especially the U.S., has unlocked massive revenue opportunities. International operators are expanding aggressively, driven by demand, partnerships, and technological advancements.

Online Poker Gambling Market

Online poker remains a major revenue generator, with popular formats including Texas Hold’em, Omaha, and tournament play. Its appeal lies in the combination of strategy, skill, and chance.

Key drivers include:

• Global online tournaments
• Multi-table gaming options
• Social chat features
• Secure payment systems

Events like the World Series of Poker Online have further fueled engagement, attracting both amateur and professional players worldwide.

Online Mobile Gambling Market

Mobile gambling is now the dominant segment due to the widespread use of smartphones. Mobile apps support:

• Fast deposits and withdrawals
• Gamified gameplay
• Personalized dashboards
• Push notifications
• Mobile-first sportsbooks

Mobile-optimized interfaces ensure seamless gaming experiences across slots, poker, and sports betting. This segment continues to grow rapidly across all demographics.

Online Desktop Gambling Market

Although mobile is rising, desktop gambling remains crucial, especially for users seeking:

• Larger screens
• High-quality graphics
• Multi-window functionality
• Advanced gaming tools
• Stability for professional betting

Desktop platforms are preferred for virtual casinos, poker rooms, and analytical sports betting, catering to serious and experienced gamblers.

United States Online Gambling Market

The U.S. market is expanding rapidly as more states legalize sports betting and online casinos. Operators form partnerships with local casinos and sports franchises to provide regulated platforms.

In May 2025, Caesars Entertainment launched its first proprietary online game—Caesars Palace Signature Multihand Blackjack Surrender—in New Jersey, powered by the in-house studio Empire Creative™. The game offers customized features and a brand-driven experience.

Demand for sports betting, poker, and digital casinos continues to rise, supported by robust regulations, secure payment systems, and responsible gaming measures.

France Online Gambling Market

France’s online gambling market is regulated by ANJ (formerly ARJEL) and includes sports betting, poker, and horse racing. The country benefits from:

• Strong digital penetration
• High consumer trust in regulated sites
• Major events driving activity

France enforces strict advertising and responsible gaming policies. Despite high taxes, the market stays stable due to user protection frameworks.

In October 2024, France 24 reported that the government is actively working toward legalizing online casinos, signaling regulatory evolution.

India Online Gambling Market

India’s online gambling sector is expanding due to its young population, smartphone use, and growing interest in digital entertainment. Popular segments include:

• Fantasy sports
• Cricket betting
• Online rummy
• Mobile casinos

Regulations vary by state, creating a complex environment. However, increasing digital payments, fintech integration, and investor interest are supporting market growth.

Saudi Arabia Online Gambling Market

Saudi Arabia prohibits gambling under Islamic law and enforces strict internet censorship. Although some users access offshore sites via VPNs, the market remains highly restricted.

Legalization is unlikely in the near future, but underlying interest in digital entertainment suggests potential demand if regulatory conditions evolve.

Market Segmentation

By Type

• Sports Betting
• Casinos
• Bingo
• Poker
• Others

By Device

• Desktop
• Mobile
• Others

By Country

North America:
United States, Canada

Europe:
France, Germany, Italy, Spain, United Kingdom, Belgium, Netherlands, Turkey

Asia Pacific:
China, Japan, India, South Korea, Thailand, Malaysia, Indonesia, Australia, New Zealand

Latin America:
Brazil, Mexico, Argentina

Middle East & Africa:
Saudi Arabia, UAE, South Africa

Key Players Analysis (4 Viewpoints)

1. Betsson AB

• Overview: Leading European online gambling provider.
• Key Persons: Management driving multi-market expansion.
• Recent Developments: Upgraded sportsbook capabilities.
• Revenue Analysis: Stable growth across regulated regions.

2. Kindred Group PLC

• Overview: Operator of major betting brands like Unibet.
• Key Persons: Leadership focused on responsible gambling technology.
• Recent Strategies: AI-driven harm detection models.
• Revenue Analysis: Strong performance in Nordic and EU markets.

3. Entain PLC

• Overview: Global gaming giant with extensive digital portfolio.
• Key Persons: Executives pursuing omnichannel strategies.
• Recent Developments: Investment in immersive betting technologies.
• Revenue Analysis: Significant contribution from online sports betting.

4. Bet365

• Overview: Largest privately owned online bookmaker.
• Key Persons: Founders driving global expansion.
• Recent Strategies: Enhancement of live betting tools.
• Revenue Analysis: Strong international market presence.

5. Flutter Entertainment PLC

• Overview: Operator of FanDuel, PokerStars, and Paddy Power.
• Key Persons: Leadership expanding U.S. operations.
• Recent Developments: Growth in iGaming and fantasy sports.
• Revenue Analysis: Increasing online revenue streams.

6. MGM Resorts International

• Overview:S. casino giant expanding via BetMGM.
• Key Persons: Executives focusing on digital gaming.
• Recent Strategies: Partnerships with sports leagues.
• Revenue Analysis: Strong results from U.S. sportsbook markets.

7. DraftKings Inc.

• Overview: Major U.S. sportsbook and fantasy sports operator.
• Key Persons: Founders driving tech innovation.
• Recent Developments: AI-powered betting features.
• Revenue Analysis: Rapid growth in newly legalized states.

8. Super Group (SGHC Limited)

• Overview: Owner of Betway and Spin brands.
• Key Persons: Leadership expanding emerging-market presence.
• Recent Strategies: Focus on mobile and regulated markets.
• Revenue Analysis: Increasing digital sportsbook revenue.